Hi, I’m Haley Mitchell—a brand ✹, UX/UI ▲, and product designer◼︎creating intuitive, data-driven experiences at the intersection of design + tech. ●
I’m a user-centered designer with 5 years of experience leading cross-functional projects and conducting user research to drive engagement and business growth. View my work below.
PI Review Improvements
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Streamlining the personal information review flow to auto-import 150+ data points in 50% fewer screens
Spruce in DIY
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Growing Spruce accounts by over 70K through offers in the DIY product
H&R Block Single Sign-On
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Introducing a single sign-on experience that allows H&R Block and Spruce users to enter the same email and password in both apps
Tax Pro Listing & Profile pages
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Enhancing user-entered data through research to foster trust in Tax Pro-client relationships and promote H&R Block’s largest asset—its Tax Pros.
Web Tax Tools
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Redesigning H&R Block’s free online tax tools to help users better understand their tax responsibilities
.com Experience Library
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Creating a supplemental experience library to incorporate web into the H&R Block Design System
Tertiary Navigation
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Exploring how to best introduce a new, interactive UI element to an existing design system and theming it for multiple experiences
Dyslexica Mono
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Exploring typography as a user experience for designers and dyslexic readers